ALIGNMENT
EXECUTION
Revenue Clarity in a World Full of Noise
Revenue doesn’t fail because teams lack effort.
It fails when Revenue Operations (RevOps) doesn’t align Marketing, Sales, and Customer Success around shared priorities, metrics, and execution.
Janet Bumstead is an advisor, strategist, professor, thought leader, and founder known for translating complex ideas into clear, actionable insight. She combines deep academic experience with real-world business perspective, making her a sought-after speaker for organizations navigating growth, change, and increasingly complexity.
Janet has taught graduate and undergraduate business courses at NYU and Sacred Heart University, including courses in Operations Strategy, Sales, Sales Leadership, Consumer Insights, and Capstone. Her work consistently focuses on aligning strategy, customer needs, and measurable outcomes.
As a speaker, Janet challenges audiences to rethink how they define success, measure progress, and execute strategy, without losing sight of the customer. She is known for challenging assumptions - respectfully, clearly, and with purpose.
Key Speaking Topics
Janet customizes each engagement to the audience, but popular topics include:
Strategy & Execution
RevOps isn’t a dashboard. It’s a discipline
Why RevOps fails when it’s treated as tooling instead of an operating design
What it really means to align Sales, Marketing and Customer Service
How execution breaks down between strategy and revenue results
Sales & Customer-Centric Growth
Modern buyers don’t want a pitch. They want relevance.
Sales leadership goes beyond quotas and dashboards
Translating customer insight into revenue execution
Why product-centric sales models break at scale
How customer-centricity must be operationalized, not declared
Metrics, KPIs & OKRs
Most organizations track too much, and learn too little.
What “good” actually looks like
The difference between Metrics, KPIs and OKRs
Why forecasts often become fantasies
How metrics should guide decisions, not decorate slide decks
Analytics, AI & Decision-Making
Data isn’t the problem. Misuse is.
Moving from data to insight
The real role of analytics in RevOps
Where AI helps, and where it creates blind spots
How leaders can avoid false certainty
Engagement Formats
Janet is available for:
Keynote presentations
Panel discussions and debates
Executive retreats and workshops
Academic lectures and guest talks
Moderated Q&A and roundtable sessions
Each engagement is designed to be clear, interactive, and highly relevant to the audience.
Ideal Audiences
These sessions are especially valuable for:
Executive leadership teams and boards
RevOps, Sales Ops, and Analytics teams
Strategy, operations, and analytics leaders
MBA, graduate, and undergraduate programs
Professional and industry associations
Book a Speaker
If your audience is tired of revenue buzzwords and ready for clear thinking, better alignment, and execution that actually works, Janet Bumstead delivers.
Contact Enroot Strategies to discuss availability and speaking engagements.