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Let’s Talk About Follow-up Etiquette

A recent message I received said only: “Janet?”

No context. No greeting. No clarity. Twice — from a seasoned sales pro. 

As a RevOps leader and CustomerCentric Selling® (CCS) educator, I see this often. Sales is about connection. RevOps ensures those connections are clear, respectful, and valuable.

In CCS, effective communication is rooted in:
🌿 Respect
🌿 Relevance
🌿 Clarity
🌿 Value

 A vague follow-up shifts the burden to the recipient — that’s self-centric, not customer-centric.
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Let’s raise the bar. Follow-ups should build trust, not erode it.

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