In “KPIs: The Executive’s Compass,” Janet Bumstead and Mark Dailey argue that Key Performance Indicators (KPIs) are not just metrics—they’re strategic tools that help executives navigate complexity, align teams, and drive meaningful results. The article distinguishes KPIs from general metrics, emphasizing their role in measuring impact, guiding decisions, and linking daily actions to strategic goals. It outlines best practices for selecting, reviewing, and managing KPIs across organizational levels, and warns against common pitfalls like data overload and misalignment. Ultimately, KPIs are presented as leadership levers that foster clarity, agility, and accountability.
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