The Real AI Opportunity for Smaller Businesses Isn't Building AI

Checkout the Blog post on EnrichIT! by Janet Bumstead. It’s a brief thought piece on why the real AI advantage for smaller businesses isn't building AI, but having the right data foundation to use it effectively.

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RevOps Is Broken Without Context (and Context Decays Faster Than You Think)

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RevOps Is Broken Without Context: Why Data Enrichment Is the Missing Layer